ORACLE HAUTE COUTURE PRESENTATION 2021
For her 2021 presentation, Clara Daguin showcasied 5 interactive luminous dresses, programmed in partnership with Google engineers. This was the first time Google ATAP (Advanced Technology and Projects) entrusted a fashion designer with an artistic carte blanche, integrating connectivity into garments using the proprietary Jacquard by Google technology.
The performance centered around ORACLE, a digital palm reading given by model and iconic muse Axelle Doué. The intricate central piece worn by Axelle represents the universe, entire galaxies and constellations lighting up as the visitors approach their palms to her hands: she is wearing gloves embroidered with Jacquard by Google technology. The surrounding luminous dresses embodying the four elements— air, earth, water, and fire—come alive during the reading, with mirrors reflecting them into infinity. The pieces are crafted from diverse materials, both natural and synthetic. Well beyond typical textiles, Clara Daguin implements optical fibers, pleating, embroidered circuits, addressable LEDs, sculpted resin, home-grown alum stone crystals, Swarovski Elements, silk organza, microcontrollers and radio frequency modules.
Held in the Palais des Mirages (Hall of Mirrors) — a life-size kaleidoscope invented by engineer Eugène Hénard for the Paris Exposition Universelle of 1900 — the singular space is nestled inside the Musée Grévin, Paris’s wax museum. Adding to the aura of the presentation, guests will enjoy cocktails in the Column Hall, mingling with synthetic replicas of famous personalities.
Clara Daguin’s fashion practice and Jacquard by Google innovations echo one another as they both work towards creating hybrid interfaces, bridging the digital and physical worlds. ORACLE uses the invisible computing power of Jacquard technology, which is embroidered in the form of a thread into the gloves worn by Axelle, transforming them into touch sensors. The interaction detected by the gloves is then sent wirelessly to illuminate the surrounding dresses, influencing the intensity, movement and color of the light.
Matching the experimental nature of Clara Daguin’s Haute Couture presentation, three of the dresses from the collection are also available for digital-only dressing as custom fitted and AR looks via DRESSX.
capacitive sensors 
wifi modules 
addressable leds 
micro leds 
el wire 
embroidery [2030 hours]
filmed in the musée grévin paris
axelle doué [oracle]
andrea le saint [fire]
emeline carreau [wandering girl]
kad diallo [water]
nora ou-meskour [air]
hyeseon jeong [earth]
direction & editing | les films d’icare
filmography & post-production | giovanni lorusso
music | studio cas
hair | cécile mollon deschamps
makeup | anna sadamori, débora sansh effila, yusaku nakahara
luminous nails | texto dallas
fashion pieces created with the help of the clara daguin team
aimie hainaud, alice pondard, alison martiny, aglaé cadio, amaia oillarburu, clémentine sicot, emilie denne, emilie savary, emeline carreau, enrico vespaziani, julie herbinot, léa brami, lucie briand, malou labrosse, rose crouan, romy dambrin, séléna boisjoly, sephora de peretti, yves guilbaud
photos : léo cannone, barnabé moinard